Independent designer / fictional profile
Nora Bell
Nora’s sample practice focuses on small, useful changes to products and services. Her opening session explores how to find a brief in the work people already do.
The lineup.
Six sample speakers. Different questions to bring to the room.
Design researcher / fictional profile
Tomas Reed
Tomas is a fictional researcher interested in observation, interviews and the decisions that follow. His session works through a practical research brief.
In the program
21 May / 11:00 UTCQuestions before answers22 May / 14:15 UTCOne thing to take forwardCreative technologist / fictional profile
Mina Patel
Mina’s sample workshop explores quick prototypes and the gap between a convincing demonstration and a useful tool. Participants compare small, testable approaches.
In the program
21 May / 13:00 UTCPrototypes people can useEditorial designer / fictional profile
Ada Brooks
Ada’s fictional practice looks at type, hierarchy and the reading experience. Her session connects editorial decisions with everyday digital interfaces.
In the program
22 May / 10:00 UTCMaking room for the readerIndependent developer / fictional profile
Luca Ivers
Luca’s sample session asks what a website actually needs to do. The discussion covers ordinary HTML, performance budgets and deliberate technical choices.
In the program
22 May / 11:00 UTCThe smallest useful websiteDesign facilitator / fictional profile
Ellis Ward
Ellis is a fictional facilitator who helps teams make decisions together. The sample workshop introduces a simple structure for comparing ideas without a presentation contest.
In the program
21 May / 14:30 UTCA better way to disagree22 May / 13:00 UTCWhat makes the work work?All speaker identities and biographies are fictional sample content. The monogram artwork is original; no portraits or affiliations with real speakers are implied.