# Cedar Roofing — assets and design research Original code, fictional identity and writing: MIT. Reference-site branding, copy and artwork are not included. ## Production-site reference [JTC Roofing](https://www.jtcroofing.co.uk/) The homepage separates roof materials from company navigation, introduces services with labeled photographs, and provides distinct project and quotation routes. Cedar borrows the material-first browsing hierarchy, without its accreditation marks or commercial claims. Design direction: Slate/navy and copper; broad landscape roofing photograph below a solid masthead, a left-aligned service index, straight rules and a full-width material comparison. Heavy condensed headings paired with readable neutral body text. Avoid rounded floating cards. ## Separately licensed photographs - photo-0 (.webp and responsive variants): Mathias Reding. Source: https://www.pexels.com/photo/detail-of-house-roof-with-chimney-and-attic-windows-4394224/. License: https://www.pexels.com/license/. Tiled house roof with chimney and attic windows - photo-1 (.webp and responsive variants): Chris Shafer. Source: https://www.pexels.com/photo/construction-worker-standing-on-rooftop-for-chimney-repair-34019841/. License: https://www.pexels.com/license/. Worker wearing a safety harness and carrying tools - photo-2 (.webp and responsive variants): Olga Lioncat. Source: https://www.pexels.com/photo/old-brick-residential-cottage-with-chimney-in-town-7245356/. License: https://www.pexels.com/license/. Brick and timber house with a snow-dusted tiled roof Photographs are illustrative; they do not show the fictional business, its staff or its completed work. System fonts do not require bundled font files.